Johan Cruijff ArenA
The Total Football Experience
The Johan Cruijff ArenA in Amsterdam is the iconic home of AFC Ajax and the Dutch national team – a world-class stadium named after one of football’s greatest legends.
When we were asked to partner with the stadium, like the game itself, things moved fast.
SERVICES
Multimedia production
Multimedia Devices
360 Videography
Service & Support
Experience Design
Digital Storytelling
UX/UI Design
Consultancy
From kick-off to the final whistle, we had just six weeks to create a high-quality, immersive experience, in Dutch and English, for football fans and curious visitors alike.
And we delivered.
Our content takes guests from the dressing rooms to the players’ tunnel, the manager’s dug-out to the press room – telling the story of this remarkable venue, its legendary home team, and the extraordinary career of Johan Cruijff, the pioneer of ‘Total Football.’
With touchscreen interactivity, visitors can relive historic match footage, discover priceless team treasures in the Gallery of Fame, and take an unforgettable journey through the club’s rich history.
We supplied 600 of our robust MPtouch™ interactive devices – complete with protective rubberised frames, scratch-resistant screens and long-lasting batteries. Synced seamlessly with the tour, they blend intuitive navigation with engaging storytelling – so visitors can feel the passion and energy of matchday wherever they go.
For further information on this project or to find out how Imagineear can bring your stadium to life, please contact:
Rich Wigley
BUSINESS DEVELOPMENT MANAGER
richwigley@imagineear.com
